I believe it is a Steam bug. It was removed from sale on Steam for a couple of hours I believe - probably will take another day or two to sync back to the giveaway list.
Edit: You can see it's set to 0p right now
http://www.steamgifts.com/giveaway/Kgk9Z/grid-autosport
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They're giving away leftover WiiU copies of 007 Legends obviously.
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There is a site called kinguin or something like that. They let other people sell keys by their site, as they are only a man in the middle (as far as I know). From a few weeks, GRID Autosport is there with lowest price on a equivalent of something like 3 or 4 euros, or even cheaper. Some say this site is a scam, so have bought keys from them and they worked. I didn't risk and I won't but from what i have heard, most of this keys are actually from russia shops or something.
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GRID Autosport was also part of the Intel Gaming Bundle which was a promotional item given with the purchase of certain Intel CPUs.
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Ah, probably some people got huge stashes of codes. Wouldn't be surprised if stores were handing these out for free.
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Grey market sites are unreliable. Some keys work, some keys don't.
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Well, a simple search brings up several offers for CIS-region Steam keys in the range of 64-89 rubles (1-1.5 USD). Apparently, this has been widely used to boost CV lately.
Based on the offer descriptions I would assume those are CD keys from boxed copies of the game which are sold separately. A rather shady deal. ^^'
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Thanks. This is probably going to be added to the bundle list. There are quite a few users exploiting this.
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007 Legends is removed from Steam, but there are a ton of RU-CIS copies being given away in the last month. Is some store selling a secret old stash of keys or something?
Similarly, there have been a lot of Grid Autosport giveaways the last couple of weeks
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