Video Game logos of today
Article cherry-picks bad logos and ignores so many great ones. Ocean8 posted a couple, and there are so many more...
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Because people's standards have changed. You're not going to add comic sans with 10 different colors to a serious title like The Last of Us.
Also, the article is very nitpicky. There are many examples of colorful logo in games today.
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Tomb Raider or Deus Ex with the logo design of Pac Man would be silly, wouldn't it?
This way it looks less childish and that's good.
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Imagine any of the modern games listed in the style of Rainbow Islands. Would it even remotely reflect the game? Would a colorful, childish logo be representative of games such as Doom or Tomb Raider?
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I prefer modern logos, I hate flashy and colorful stuff. Feel free to lynch me for my opinion.
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Yeah me too. I like minimal arts more.
Also i remember that i don't like any of my sega or atari i don't know the difference games icons back in days.
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that article is super bias.
They are only including games with text as logo, and since when did color = BEST AMAZING LOGO EVAR! and no color = worst logo ever?
here are great modern logo
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these are ugly, unaesthetic and unoriginal as fuck.
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opinions, have you heard of it? you may think it's ugly, but not everyone thinks that.
For example, I think the old designs from that article are childish, ugly and it gives me a sore eye.
and what would you consider original?
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it's never gratuitous, it's always your mum who ends paying the bill in nature.
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nobody cares about your or my opinions, there's something called judgement and quality. Is Taylor Swift better than Mozart just because some dumb teen bitch prefers it? No, that's the difference between "tastes and colours". Shit is still shit and the way around.
I'd consider this very well made: http://levelsave.com/wp-content/uploads/2013/10/1364224247-dragons-crown-logo.jpg
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The only recent exception of Logotype work I can think of is Dragon's Crown:
http://levelsave.com/wp-content/uploads/2013/10/1364224247-dragons-crown-logo.jpg
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Because some producers are too stingy to hire a decent graphic designer.
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yet they waste million into hiring untalented developers and designers and crying that their shitty unoptimised game is getting destroyed by critics
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Aside from what others have said about it being a completely biased article with cherry picked logo's, he does have a slight point just goes about proving it in an incredibly poor way.
A lot of modern games now get trailers, youtube pre-release, screenshots, reviews upon reviews, TV spots, a whole host of shit but most importantly they are digitally sold. Back in the 80's/90's ALL of these were sold as boxed copies, unfortunately we're hard coded to judge books by its colour. If something is colourful our eyes are naturally drawn to it. Most games back then came in black boxes with HUGE colourful pictures of gameplay alongside a huge colourful logo, so you'd buy the damn thing. If you wanted to get a review back then, pay £5 for your magazine, maybe get a demo disc. Screenshots don't exist. TV spots revolve around 2 kids smiling playing with joysticks, "Mum and Dad buy 2 copies of this please". Video footage didn't exist, who's going out buying a VHS to watch adverts? Video reviews barely existed.
Now we have white font on a digital store page leading directly to a trailer video, why does the dev need to make a cool logo any more? Games are sold off hype, trailers, screenshots and the rest of what I mentioned above. The internet changed the game for sure. Digital selling becoming the predominant medium of sales definitely changed things heavily.
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In the 80's people didn't have the internet, when you came to the video game store most of the time you only had the box the decide to buy or not so they had to be catchy.
But I agree, logos were better back then, the video game industry didn't have already merged with Hollywood, it was the pure essence of gaming. Now the codes are different.
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now when i see comparison those really look likeborring shit
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The true sign of artistic integrity: giving your game a generic retro-style logo for the sake of having a generic retro-style logo rather than tailoring your logo to your game and its setting, atmosphere, and graphical style. "Artistic cohesion?" What's that?
Also, I personally find that Dragon's Crown logo to be horrifically tacky. It may technically be well-made, but it's unreadable (big no-no) and, in my opinion, ugly as hell. It's as if people have different aesthetic tastes! Wow!
Not to mention that creating a good minimalist design is much, much harder than people give it credit for. There's a fine line between "minimalist" and "cheap"/"lazy", and a lot of minimalist designs unfortunately fall on the wrong side of that line. But that doesn't mean that minimalism is inherently bad, just like how the existence of Slaughtering Grounds doesn't mean that all zombie FPS games are inherently bad.
Some of my own personal favorite modern game logos, taken from my Steam library (including minimalist logos, because sometimes minimalism is the most appropriate approach to take):
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I almost included 'Valdis Story' in my own post because, while I don't particularly like the logo, it seems like exactly the sort of thing the article was asking for.
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There are still some good modern logos
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Those older logos are works of art - I never stopped to think about it, but he is absolutely right.
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today the games aren't just for fun , at least most of them, now they have an "immersive" atmosphere bringing more seriusness to the game as the logo.
but these old logos still look more vivid and enthusiastic
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IMO, the old-timey logos in the article are hard to decipher, frequently too vivid (I guess this is more of an art style of the time thing), and are a chore to distinguish. I much prefer modern logos' clarity.
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What a whinge of an article.
Fashions change. People don't. Understand that at the moment the distressed minimalist look is in. Highly-detailed logos are out.
In 20 years I'm sure it'll have come around again. Hopefully this fossil will have died out by then so he doesn't spend all his day posting blogs about how right he was and how much better things are now that he's convinced the world to go back to that style.
edit: For the record, I grew up with the style of logos he's praising. Doesn't mean I sit here wringing my hands about things. The things I remember the most about games back then are the actual games, not the box art.
You're defending the article quite vigorously @OP, is it you? Is that your blog?
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and these old logos are just so complex /sarcasm
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Here's a very interesting article on something I've been wondering for some times: how come not only cover but also actual logos of video games today, are absolutely ugly, dull and horrible when we had beautiful, masterful, colorful and original logos back in a time when photoshop didn't even exist?
http://www.digitiser2000.com/main-page/modern-game-logos-are-rubbish
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