This. I was wondering why one randomly showed up in my inventory.
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It's advertisement. People will think 'these devs are quite cool, they give away free stuff' I'll buy more of their stuff.
Exactly the reason why there was a 25k key giveaway for Faerie Solitaire AFAIK - advertisement for FS2
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Nuclear Dawn is in desperate need of players. The multiplayer is practically dead. Otherwise the devs wouldn't bother giving out free copies. Same for The Ship.
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Even with all the new copies there is only like 4 servers, usually 2-3 full.
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I get Payday because of IGN Prime, but why are there so many Nuclear Dawn giveaways lately? I didn't see a major sale and it's not a notable game by most definitions. Just curious.
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