Because most of time it isn't :

EU Steam : Borderlands = 19.99 € and Borderlands GOTY = 19.99 € ( WTF Same price ) = 24.5683 usd

US Steam : Borderlands = 19.99 $ = 16.2649 €

And there's 80% of the game that are like this :(

12 years ago*

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Sux. Publishers set the prices, not Valve.

Stop complaining to them and complain to the publisher.

EDIT: This is also about the 999th thread about this.

12 years ago
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bitch please, shut up.

+1 hate $ = €

12 years ago
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Well,look at Darkspore:

$:19.99=16,27€

€:49,99

£:14.99=19,12€

12 years ago
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Way to be a cunt. He's telling the truth.

12 years ago
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Oh I also would complain to valve:
CS:GO
If you pre-order, you get 10% off, so the US price is currently $13,49.

In the UK, the price is £10,79, which is 25,35% more expensive.

In EU tier 1, the price is €12,59, which is 16,09% more expensive.

In EU tier 2, the price is €9,89, which is 8,82% cheaper.

12 years ago
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12 years ago
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Spain ;D

12 years ago
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romania xD

12 years ago
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Czech Rep.! :D

12 years ago
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I didn't said this was VALVe. I just want to say it's really weird and it makes me angry

12 years ago
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You still sound like a whiny bitch! It's THE PUBLISHERS who set the price on their games. Why the hell do you think old Activision games from defunct studios still go for 20$ on Steam?

12 years ago
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Stop being a filthy rich European, that's obviously why publishers are able to do this.

12 years ago
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What the hell? you guys have anger issues.

12 years ago
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The GOTY ed. costs 29,99€ here...

12 years ago
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You mean $ right ?

12 years ago
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no euros

12 years ago
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same here

12 years ago
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Same here

12 years ago
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Same

12 years ago
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Same. Where exactly does it cost 19.99E?

12 years ago
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In France GOTY and normal version are both 19.99 € it's weird but it's like it since months

12 years ago
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Join this Steam group then

Not my group but it adresses this issue.

12 years ago
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A lot of it is also VAT, remember. It's not even all the publisher's fault. In most US states you don't pay sales tax for digital purchases, whereas in France you're paying 20% which has to be factored in. 16.26 + 20% is already 19.60 or so.

12 years ago
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^this.

12 years ago
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GoG is bound by EU laws and thus don't 'have' to apply VAT when providing their service outiside of the EU, but the US based Steam do.

Capitalism ho! Go USA!

12 years ago
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GOG doesn't discount non-EU transactions, so makes more money on them. It's unfortunately a practice that many EU based stores use, but not all of them. Amazon.co.uk for example refunds the VAT.

12 years ago
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No tax, huh? Never knew that, it explains a lot.

12 years ago
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Yes you're right but when I saw something like 30% cheaper in usd it's a shame.

12 years ago
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Gotta love my Philippines' $-account with "travel mode" fully on ;)

12 years ago
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EU Steam : Titan Quest Gold = 9,99€

US Steam : Titan Quest Gold = 19.99 $ = 16.2649 €

^_^;;

12 years ago
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Yay, titan quest -_-

12 years ago
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You should check out Australia...
It's as high as: 1 USD -> 4 USD...
Not 1:1 sometimes

12 years ago
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You know.. its a sin to be Australian and playing games or even being on the internet!! you better get out to the bush before they send a death squad for you haha

12 years ago
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Developers are stupid. VALVe never does this mistake. For example: CS:GO is 15$ in America but it's 11€ in Europe (maybe not equal but it's not 15€, so...).

12 years ago
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no its 13,99 -_-

12 years ago
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It's 11€ here (9.89€ with -10%). Dafuq?

12 years ago
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where in europe are you? i live in the west

12 years ago
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Same price than in Germany :/

12 years ago
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I have no idea where is the west... I live in Lithuania.

12 years ago
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west = everything to the left of germany i believe

12 years ago
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Okay.

12 years ago
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No, actually, east is france and everything to the left, germany and poland is centre, and everything right to poland is west.

12 years ago
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WHAT!?!?

12 years ago
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...

12 years ago
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WTF

12 years ago
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I think you need to revise your NESW my friend ;)

12 years ago
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Poland have 11€ and 9,89€ with -10% discount, so Poland is east.

12 years ago
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12 years ago
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This is for economic reasons. Every commodity is priced differently in Europe vs. North America mainly due to economies of scale, so European consumers are largely accustomed to higher prices. Retailers in the digital realm have found they can exploit this grumbling acceptance to make more money, so they do.

12 years ago
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100%

12 years ago
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I know how you feel man, i'm from EU1 too ;[ ...

12 years ago
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I love, how they convert into Roubles:)
Especially, when they make conversion errors (sometimes they think, $9,99 is the same as 99 roubles, lol)
I'm really sorry about those of you, who has to pay extra.
On the other hand we have lots of games region locked, language locked, separate versions with not working DLCs and lots of other problems:(

12 years ago
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That must be annoying :|

12 years ago
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My favorite:
20 USD = 16 EUR
50 EUR = 60 USD
EA loves European people.

12 years ago
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Oh wow.

12 years ago
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Actually you can buy it from 9euro on spanish stores :P Dunno if it has steamworks tho, but it has that price tag since....almost one year or so

12 years ago
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Darkspore (cc=us) = $19.99
Darkspore (cc=fr) = €49.99

12 years ago
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dafuq :|

12 years ago
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Yes I hate EA for their "prices", it's games which are alway very expensive

12 years ago
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DE:HR also did that, until they lowered the price. Now $=€.

12 years ago
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Also why do steam put the € after the price? In Ireland we write/display it like every other currency €19.99 not 19.99€. It's only a small thing but it really bugs me.

12 years ago
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In France we write 19.99 €

12 years ago
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I know this is the way it is written in some countries, but when you choose the country in which you live Steam should localise it to the format used in your country or at least give you the choice to format it to the way you are used to using. It would only take a few lines of code.

12 years ago
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Binary Domain was for FUCKING 3,14$ DOLLARS ON RUSSIAN STEAM TODAY!!!

12 years ago
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Yeah it's very annoying o_O

12 years ago
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You would find EA's Origin even sillier - Hot pursuit is 50eur in Europe and 20$ in USA (similar thing with Alice, Bad company 2 and Mass effect games)

12 years ago
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Could be worse:

US Steam: Shift 2 = $ 20 / € 16 / AU$ 19
EU Steam: Shift 2 = $ 61 / € 50 / AU$ 58
AU Steam: Shift 2 = $ 85 / € 69 / AU$ 80

12 years ago
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One thing is clear: we in Europe are getting ripped off and that's not right. I propose we all send an email to the Steam Support (hoping we can reach at least 100 in two days) but we should petition or something.

You know, just show them we don't want this anymore. Hopefully they'll take us seriously and fear the boycott. If the boycott doesn't happen, we can always find something else. Even court - and I'm dead serious. I'm tired of being ripped off just because I live somewhere that isn't North America. If we take the Borderlands example, that's a difference of 8 euros (correct me if I'm wrong; my thinking is 24-16, as shown in the original post). So basically that's Borderlands+1 indie game if you're in NA, and that's Borderlands by itself if not.

If you go for the email, here's guidelines:

  • Basically tell them how much you like Steam and Valve (but don't overdo it!)
  • Obviously talk about regional pricing. Preferably link examples, such as Borderlands and Darkspore (to access another store, add ?cc=code (where code is US or FR/LU... any country western European country using euros) to the link) and explain that this is not normal.
  • Finally, add that you're ready to boycott Steam unless prices are standardized - you set a price in $ or any currency, then you convert them, and that gives you the prices in other countries.

Remember two things though:

  • The Eastern European Steam store offers lower prices because, officially, there's a lot of game piracy going on (apparently you can walk into a legit store and buy your pirated copy right off the shelf).
  • Publishers set their prices, but I believe Valve has some saying. I guess they won't refuse EA telling them to sell MW3 at 60€ (normally new triple A releases are at 50€) but the indie publishers might not have that margin. Either way, we don't know for sure.

If support for my, er, mailing campaign isn't strong, I can at least say I tried haha. And I guess I kinda look like a troll or something, but let's be honest here: it's not normal for me to pay more for the same game just because I live somewhere else. And if we don't do something, nothing is gonna change. I know there's a group trying to change that, but I don't think they've been trying hard.

If you're with me on boycotting Steam just a little, there's other places you can get your games :P GamersGate is having a summer sale right now, there's GreenManGaming whom are very nice, there's GoG which dropped DRM and regional pricing... I know a lot of you - and I'm in there too - like Steam so that you can keep track of your games, but at some point we have to tell these companies what we think, or they're never gonna change their practices. A company's main goal is making money, and that's what they're getting when they charge 8 extra euros for a game.

12 years ago
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tl;dr

12 years ago
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That's great, deary.

12 years ago
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it's not normal for me to pay more for the same game just because I live somewhere else.

Actually, it totally is. You charge what people are willing to pay for things in the area where you're selling them. That has always been true in every market in the history of mankind. For software, in places like Russia and China the prices are quite low because people have less money and are more willing to pirate. In America it's a bit higher, higher still in Europe in part because of VAT. This is not some brand new evil tactic that has never been done before, it's just how markets work.

12 years ago
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What has also been true ever since markets started appearing is that merchants of all kind don't give a single fuck about their consumers. If they start doing so, they get eaten by competition. Unless we start changing things to get fair prices, they're not gonna do anything. I should point out by then that I have studied macroeconomics for three years, and if you have knowledge in that field it would be great to let me know so we can start using more specific words.

The Russian problem is interesting but not documented enough. From what I understand you can walk in a GameStop equivalent and buy a pirated copy off the shelf. But that's not coming from independent studies, that's coming from what I heard. Video game companies always whine that piracy is eating their profits, and instead of giving us the same prices as in Russia (adjusted for cost of living and all), they give us internet-only DRM, no resale...

I'm not gonna judge you so please remember that when I write this: you're a consumer. Even if you own your own company, at some point you're a consumer. If you prefer a hundred or so shareholders getting their way rather than you and the millions of other consumers in your country, I can't and won't do much more.

12 years ago
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Is it legal to change location to US so you can buy games cheaper?

12 years ago
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I can't do it , i already tried.

12 years ago
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Russian prices.

12 years ago
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I find it actually worse on GMG, I get £ prices instead of € ones, and they usually are higher. At least on steam I know the number is the same before currency (between $ and €). Exemple, Dear Esther is apparentely around 1.50 in € while it is 1.73 in £.

12 years ago
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I thought €=$ there

12 years ago
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Prices are set by publishers, not by Steam. The publishers don't give a damn about your complaints, as long as you keep buying things at the prices they set, they'll keep using those prices.

12 years ago
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Closed 12 years ago by SomaCruz666.