Bow to the King

Oh, you want to bow to the old digital King, the master of life and death? Then you have to find your path to the castle and express your loyalty in the old pristine code.

You starts from zero, on a vast beautiful and green landscape. 0

Asking yourself, can this be real? I, for one, think it is. 1

You begin your journey on foot and after not too long, you meet an old man at a crossroad. You try to talk to him, but three times he tells you to say not one word! 000

You can't accept that, three times you tell him one and another thing, too graphic to reveal here. 111

01000111 = G

The old man is stunned, he won't even respond. Not a single sound comes out of him. 0

Suddenly eleven bulls appears from nowhere and stand in a line. 11

You stand there like a question mark and understand nothing, nada, zero. 0

The old man suddenly ask you, like nothing happened, to count those bulls. Eleven they are you reply. 11

So, he ask, which bull can turn around and say "I see no pairs of horns?", counting from the right and they face to the left. Place the answer where it belongs. 0 trick question, bulls can't speak.

You got a grip of this, or do you still not understand a single thing, all empty up your head? Good thing this is the end on this second sequence. 0

01101100 = l

Well, let me give you something, or rather, a lot of something. You just received 1101110 gold and had a shortcut to the fourth sequence revealed. Don't rush it though, or you might miss one, or nothing.

to complete the sequence without changing the value, you add 0 to the beginning, which gives 01101110 = n

You take the shortcut and there you are, walking with zero troubles in your mind and you just enjoy the fourth stage. 0

One beautiful castle slowly appears and you finally arrive. 1

Two guards watch the door into the castle. I notice the zeros on their helmets, looks kinda funny. 00

One sign next to them catches my eye, it says: "All sequences give you the password." 1

Nothing appears in your mind, you are so close, but you have 0 ideas to find the password. 0

But, I do have one thing for you. 1

Or maybe I have nothing for you. 0

01001010 = J

Look in the root of all to find what you need to complete your journey.

look in source to find 01010111 = W

Giveaway

This journey will take no more than four days! (ends sometime on Friday)

Hint 1: Replace the x with the letters you get: http://www.steamgifts.com/giveaway/XxxXX

Hint 2: No numbers in the URL.

Hint 3: 5 sequences, 8 characters each.