It really depend's of the developer. Deep Silver is one of those that have taken the hole restriction thing a bit further... Capcom is another of those.

Just a note as this is then restricted to EU only, people from outside of europe most likely aren't able to redeem this.

Deep silver (the publisher of this game, saints row etc) seems to be more restrictive with it's keys, so you can't judge from other bundles for this one. But I'm Europe, so I don't need to care ;-)

It is most likely this license - https://steamdb.info/sub/99159/

The countries that would be restricted to are listed there.

It depends on the bundle. Most of the time they give row keys. But occasionally you get a restricted bundle [almost always from HB].